Party Time

A few weeks ago, I was approached to help plan the Roots Customer Appreciation Event held this past Tuesday evening at the East Coast Flagship Store on Spring Garden. As much as I love interior design, I’ve never given much thought to event design. Regardless, I thought it sounded like fun and quickly jumped on board. The theme was quintessentially Maritime – a little bit nautical, a little bit kitchen ceilidh. And throughout it all we had to to keep in mind the fact that the event was obviously going to be in-store, so the event decor would need to mesh with the clothes, shoes, and gorgeous leather bags (have you SEEN this one?!) on display.

Here are a few images I snapped just as the event was getting underway:

Fishing net and globe string lights draped over the existing lighting beams.

Driftwood.

Sailing flags.

Rope wrapped around the rolling racks. (Say that 5 times fast.)

Spring tulips in mason jars, tied with twine. We wanted these to look like something you could have gathered from the backyard. Simple containers that you could have easily found in any kitchen.  Nothing too formal or overdone.

Cat grass in old planters, for a burst of Spring colour.

And foooood.

Drinks were iced tea (with lemons!) and lemonade (with raspberries!) in cute drink dispensers ($15 from Superstore!) and served in mason jar glasses with twine & paper name tags and red striped straws.

Food was catered by Kitchen Door and had lots of delicious snacks and a few maritime essentials (lobster dip!)

Cookies (Ships (Chips) Ahoy!) by the register for a sweet treat on the way out. 

All to the tune of a little east coast music.

We had also planned to feature a bunch of brightly coloured Maritime art around the store (like these) but unfortunately, ran out of time to make it happen.

All said and done, it was a lot of fun to plan and carry out! I’m not planning on shifting my focus from interior design to event design anytime soon, but I definitely wouldn’t mind doing this again. So fun!